Categories
Delicious

links for 2010-02-28

  • Jeremy built the form to work as you'd expect. You can tab between the "blanks" just the way you tab between standard Web form input fields. You can click on any "blank" to start entering text. The password "blank" masks any characters you enter just like a standard password input, and the whole form manages errors if you answer any questions incorrectly. In other words, it works like a standard Web form but it looks quite different. The presentation is inviting and fun, which is quite unlike a standard Web form. After seeing the Huffduffer form in action, I was curious how it would perform against a traditional form. Would people be more inclined to complete it because of the narrative format? Or would the unfamiliar presentation format confuse people? Thanks to Ron Kurti and the team at Vast.com, I now have some early answers. Ron and his team ran some A/B testing online that compared a traditional Web form layout with a narrative "Mad Libs" format. In Vast.com's testing,
  • ]]>

    Categories
    Delicious

    links for 2010-02-15

  • The journey continues as our film web site has launched its e-commerce web site for the film and with the configuration still a work in progress, we are starting to turn our focus to getting the site found. Specifically, the task of getting your e-commerce site found is similar in many ways as traditional web site SEO but in other aspects completely different. During our implementation of an e-commerce site, we evaluated many different types of shopping carts, self-managed and installed, WordPress plugins and out-of-the-box hosted solutions. Initially we went with a WordPress plugin because it was cheaper and we thought it would suit our basic needs. But that had technical issues and we decided to re-evaluate our needs. We ultimately chose the Network Solutions e-commerce package and we found it to be mature and extremely sophisticated yet easy to use for even the most basic of shopping carts. Now I am not here to pitch this solution, but I will say is you get what you pay for in many
  • There’s little doubt that “Star Wars” was inspired as much by Oedipus as it was “Star Trek,” with its lightsaber battles and “I-am-you-father” revelation in “Episode V: The Empire Strikes Back.” Some 30 years after Darth Vader’s stunning declaration, another “Star Wars”-related Oedipal battle is set to hit the big screen: a new documentary, “The People vs. George Lucas,” in which (predominantly male) geeks tear down the king-daddy of the fanboys. This is no ordinary film: the documentary is stitched together largely with homemade contributions from fans, many of whom were inspired by the movies to create their own “Star Wars” tributes – and anti-Lucas rants. The first reaction to this might be to quote William Shatner’s three-word response to obsessed fans from a classic 1986 “Saturday Night Live” sketch set at a Trekkers convention: “Get a life!”
  • Want to eat healthier and exercise more in 2010? That's tough! Want to learn about search engine optimization (SEO) so you can disregard the rumors and know what's important? That's easy! Here's how to gain SEO knowledge as you go about your new start to 2010:
  • ]]>