Network Solutions lies like George Bush on an aircraft carrier. Or Bill Clinton about his sex life (just to be non-partisan about it). You can't pin any of them down, but you know damned well they're pulling a fast one. I got an e-mail from a client today asking: "Why should we pay you $5,000 a month for SEO when Network Solutions will guarantee us top 10 for $400?"
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In June I joined Network Solutions. As I said back then, Shashi’s enthusiasm for their social media efforts was contagious. Shashi & Network Solutions made a commitment to engage with their customers online. The conversation was already happening… While Shashi was on vacation I learned more about his story in an interview on the NetSol blog that highlights the person who encouraged him internally. Last fall I met Shashi when he reached out to me in search of resources to convince management to add a Community Manager position. Network Solutions is now growing that program.
I'm not sure if they care or if they more concerned with damage control, but Network Solutions actually responded to a negative twitter post I made today. I really got a kick out of it, but since they are an online company it's nice to see that they are utilizing social media from a brand control standpoint.