Link: Google Finally Takes A Clear Stance On Mobile SEO Practices

Google Finally Takes A Clear Stance On Mobile SEO Practices

Today at SMX Advanced during the iSEO panel, Pierre Far, Google Webmaster Trends Analyst, announced clear guidelines and recommendations on mobile SEO. In short, Google recommends you go with a responsive design when possible, otherwise you can use device-specific HTML but Google asks you to take certain steps to communicate when you are using device-specific HTML.

Google has been known to offer contradictory advice on mobile SEO thus far and Google wanted to take a watch and listen approach to see how webmasters were implementing their mobile web sites. Now Google has come out with their official recommendations on how to build mobile web sites that work best for users and at the same time work well for Google.

In December 2011, Google introduced a new mobile user agent for Googlebot-Mobile Smartphones, which was responsible for detecting mobile content. Now Google is offering specific recommendations on which way to build your mobile sites.

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