Link: 5 Primary Questions to Ask a Potential Client

5 Primary Questions to Ask a Potential Client

In order to accurately discern which potential clients should earn the time and focus of your company, it’s essential to employ the art of qualifying leads.

Qualifying is the act of determining which projects are the right fit for you. You do this by collecting some key information (from yourself and the potential client) and then gauging whether the endeavor is worth your while–with respect to the data collected.

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